Wholesale Swimwear Buying Guide: Navigating Quality and Style  

11 April 2025
by
2 mins read

*Image c/o Dear Lover

Introduction  

Buying wholesale swimwear is a fantastic way to expand your business and offer a product that is versatile and available in a variety of styles for men, women and children. You may feel overwhelmed when thinking about selling wholesale swimwear, so this article is going to give you some pointers so you can get started in no time and successfully sell wholesale swimwear.  

Deciding on a Niche  

Before you start selling wholesale swimwear, it is important to think about what type of swimwear you want to sell. You can choose from women’s swimwear, like bikinis or one pieces, to men’s swimwear like trunks and speedos, to kids, luxury, active and plus-size swimwear. Having a niche in mind means that you can better navigate other important aspects, like quality and the style that you want to sell.  

Supplier Research  

There are different types of suppliers that you can buy from to sell wholesale swimwear, and each will have different qualities and styles that you can choose from. These include:  

  • Online wholesale platforms  
  • Distributors  
  • Wholesale manufacturers  

The best way that you can check the credibility of each supplier and determine if they are the right match for you is to read reviews from other customers, always make sure you request samples of the products before placing orders to ensure the quality meets your standards and check the certifications of them too.  

Quality  

Speaking of quality, there are a few things to check when it comes to the quality of swimwear, which will determine how well your swimwear products sell. Swimwear is a product that is exposed to water and used a lot, therefore it has to be durable and comfy so that buyers are getting a product they are satisfied with.  

Things you should consider include the fabric type- it should have good stretch, feel comfortable and be durable. Popular materials for this are nylon, spandex and polyester. These are resistant to fading, even in chlorine or saltwater.  

Sizing and Style  

Swimwear sizing is important to understand as it can vary depending on the manufacturer or brand. Before placing orders you should request a size chart from your supplier which will make sure you know what you are buying, and also order samples to make sure that the fit is true to size. Depending on your style niche, you need to think about the variety of sizes you are going to stock, to ensure you are catering for everyone who may want to purchase from you.  

Conclusion  

It can feel hard to navigate the wholesale swimwear market when you are first starting out in the niche, but it is an extremely great product to sell and can be profitable too. This guide explains  the important things to consider when it comes to the quality and style of wholesale swimwear, and how you should ensure that the suppliers you use meet your quality and style expectations.  

*This is a sponsored post

Sarah

Sarah. Almost 30. Craft beer drinker. South London resider. I like photography, boxing and visiting all of London's markets.

About Me

I'm Sarah, a London based online content creator with an interest in reading, photography and craft beer

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